Pre-cleansing helps to effectively dissolve and remove makeup, dirt, excess oil, and pollutants. This allows your cleanser to work more efficiently and ensures your skin is thoroughly cleansed.

While serums and targeted treatments are effective for the skin they won’t perform without proper cleansing.

The morning cleansing should be after exercise, right before you apply your makeup. It removes traces of sweat, excess oil, bacteria that builds up at night and dead cells.

The nighttime cleansing is critically important. We know there may be times when the absolute last thing on your mind is cleansing your skin after a long night out. But a double cleansing of the skin in the evening is an essential step in order to remove the impurities accumulated during the day (pollution particles, dust, allergens, bacteria, sebum, tobacco, sweat, cosmetic products, make-up, etc.). Cleansing also increases hydration and helps the rest of your products absorb.

This gentle cleanser is effective, yet gentle to sensitive skin. It helps remove dirt, oil and makeup without drying the skin; ideal for daily use

Ingredients for sensitive skin: Formulated to avoid common chemical irritants and harsh cleansing agents; betaine-free, gluten-free, soap-free, and botanical extract-free

Soothing formula: Free of sulfates, dyes, fragrance, masking fragrance, lanolin, parabens and formaldehyde releasers

Dermatologist tested: This non-comedogenic cleanser won’t clog pores; awarded the Seal of Acceptance from the National Eczema Association

Please note: There are no fragrances or masking fragrances in this product, but there may be a slightly different aroma to each batch; packaging may vary

Toner removes any last traces of dirt, grime and impurities stuck in your pores after you wash your face. When added to your daily skincare routine and used regularly, it can have a major positive impact on the appearance and tightness of your pores which helps reduce the appearance of aging skin.

Witch hazel is a natural, botanical ingredient that has been used for generations to help combat skin issues like irritation, redness and acne among other problems. Witch hazel makes a fantastic toner. In fact, it is one of the best ways to remove dirt, grime, and excess traces of makeup at the end of the day to keep your skin looking clear and beautiful. Plus, it acts as a great base for moisturizers and other serums.

There are many forms of vitamin C, but only L-ascorbic acid vitamin C has been thoroughly clinically tested and consistently proven to provide the anti-aging and other benefits claimed for vitamin C.

When the exact form of vitamin C is not disclosed on the label, or a lower form of vitamin C is used, it almost always means the manufacturer is using the lower performing form because of its lower cost while allowing the brand to use false advertising to claim the benefits of a product that has the more potent vitamin C, even though this is inferior.

You will be disappointed if you are using a less effective product to prevent or reduce signs of premature skin aging, or to brighten a dull complexion, enhance skin radiance, or prevent or reduce fine lines and wrinkles. If these are your skin concerns you should only use the most potent and proven form of Vitamin C which is L-ascorbic acid.

L-Ascorbic Acid vitamin C is needed because our skin is affected by Free Radicals that that damage skin cells, and are caused by the air we breathe, UV sunlight, stress, and pollution.

To see free radical damage, cut an apple in half and watch how the air turns the open sides brown within a few hours. Over time, these same free radicals play a role in developing skin damage and many health conditions.

Vitamin C is safe for daily use (day or night). However, those with sensitive skin should introduce the use of vitamin C slowly by alternating days, and also use a moisturizer before and after application which will eliminate this concern.

Two Best L-Ascorbic Acid Products

• Skinceuticals: This product contains 15% L-ascorbic acid, and 1% vitamin E, and 0.5% ferulic acid. These three ingredients have been studied for years and proven to work together to enhance the performance of vitamin C.

This product delivers 100% of what it promises but is expensive at $166 per fluid ounce.

• Our Recommended product was introduced a few years ago and is Skinceuticals major competition. It contains the same 15% amount of L-ascorbic acid as SkinCeuticals, and has the same 1% vitamin E and the 0.5% ferulic acid.

But the cost with AchieveBeauty discounts is less than $25 instead of Skinceuticals $166, for the same size.

A moisturizer helps your skin absorb water in the environment. On the other hand, a moisturizer helps in sealing moisture into your skin. Moisturizers improve skin hydration and reduce water loss. It also covers small skin fissures, provides a soothing protective film and protects skin from friction. For some people moisturizing twice a day may be necessary. Moisturizing after a shower is very important because hot water strips all the moisture and oils out of your skin, leaving it parched and dry. While hot water may be relaxing, it also wreaks havoc on your skin. Never skip the moisturizer.